Recipes

Let the user help you pick a design.

Group cards to guide information architecture design.

Get ideas from similar products.

Catalog and audit your web content to evaluate its value.

Support consistent writing with standards and guidelines.

Document user journeys over time.

Visualize what users say, do, think, and feel.

Get initial thoughts on an idea, concept, or prototype.

Visualize how the user navigates your product.

Create fictional characters to reflect your audience.

Recruit people for your studies.

Identify your research questions and make a plan.

Uncover attitudes, opinions, and self-reported behaviors.

Capture free-form user voices on a board.

Evaluate menu labels and structure to improve navigation.

Observe user interactions to evaluate a product's usability.

Speak with users to understand their thoughts.

Understand user behaviors with data.

Plan for your website content with users in mind.

Quickly brainstorm design ideas and gather feedback.

Write web content that is easy to read and understand.